No, the servers are supposed to be on eastern time due to their location. They are actually on Taiwanese time right now. You can tell based on when guildies log off, or the next battlefield time. Currently, it's showing Wednesday 01:00 - 01:30, while it's 10:30 eastern, 7:30 am pacific on Tuesday.
Edit: It did the new years countdown for 20 minutes ago (11 eastern, 8 pacific).