I agree with you andaro but there is a lot of things possible that dont destroy the game ...
new super haste to run faster, new adrenaline, new berserker pot with more chance to do the double damage, new idb, new afs to delete one seals on an acc, new shield wich give more def, affinity pills, pets, etc etc
If they release some product with a higher price it can be better than some big items every 3-4 months ...
+ with the little items no one would quit the game because of that
Everytime a player quit the game, it make the server looks more empty
more empty the server is more the players want to quit it
no one to play > no money