Yeah, we need to improve the community overall. That along with some intelligent decisions from Aeria it will probably work out to some extent.
Fewer servers with a high player limit is a must, anyone who played i-gunz will probably agree with me (or if not, why?). The only way the games social infrastructure can work is if there's enough people to play with (across all skill/level ranges), having 20 servers with way too few people to fill them is pointless.
There's so, so many things any individual can do, anything from doing advertising such as pointing people in this direction to making videos/stream/make tournies/other events/whatever. And as mentioned try to work to reduce the ego whoring, atleast against newbies, also, did you know the most efficient anti-ego tactic is to good manner?
It's hilarious how people get confused and angry about the curious development and thinks you're ultra egoing when you're actually just being nice.